The Blog for Video 2.0
Wednesday, February 28, 2007
iTunes lists first indie film
In news that is very interesting for us here at HungryFlix.com, Variety is reporting that Apple has opened the door to independent video producers for the first time.
Apple's iTunes store on Tuesday started selling "That," a snowboarding action pic made for DVD by Forum Snowboards. This is the first time iTunes has sold video content that didn't come from an established network, studio or distributor.
Given iTunes' dominance in the nascent digital download market, that's sure to generate hordes of interest among independent film producers in all genres who don't have a distributor.
But in a sign that Apple isn't quite sure what to do with pics outside its strict categories, "That" and Studio411's content are being sold in iTunes TV section at $1.99, instead of in the feature film section, where most pics are $9.99.
Though iTunes does sell some short films in its movies section for $1.99, they all come from established names such as Shorts Intl. and Sundance. Apple apparently wasn't ready to put direct-to-DVD action sports pics among the small number of shorts and Hollywood features in its movies section.
All independent producers can sell their content at HungryFlix.com. HungryFlix accepts all types of content including sports video and how-to video.
Apple's iTunes store on Tuesday started selling "That," a snowboarding action pic made for DVD by Forum Snowboards. This is the first time iTunes has sold video content that didn't come from an established network, studio or distributor.
Given iTunes' dominance in the nascent digital download market, that's sure to generate hordes of interest among independent film producers in all genres who don't have a distributor.
But in a sign that Apple isn't quite sure what to do with pics outside its strict categories, "That" and Studio411's content are being sold in iTunes TV section at $1.99, instead of in the feature film section, where most pics are $9.99.
Though iTunes does sell some short films in its movies section for $1.99, they all come from established names such as Shorts Intl. and Sundance. Apple apparently wasn't ready to put direct-to-DVD action sports pics among the small number of shorts and Hollywood features in its movies section.
All independent producers can sell their content at HungryFlix.com. HungryFlix accepts all types of content including sports video and how-to video.
Labels: indie film, iTunes, online distribution, online video, video distribution
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