The Blog for Video 2.0
Friday, March 2, 2007
Fox to provide TV downloads for affiliates
Fox affiliates will be able to begin selling TV downloads of Fox TV shows to local viewers as part of a new interactive plan.
Shows will be available for purchase the night after they air on TV, and users will be able to buy individual episodes or season packages. Prices will vary, depending on whether a user purchases a single episode or a season package. Downloads can be viewed on a PC or portable device.
Fox companies and affiliate stations will share advertising and pay-per-view revenue under the deal.
Users on the Fox.com Web site will enter their zip code and be directed to their local affiliate for viewing.
It will be interesting to see if this individual method of distribution fares versus using Apple's iTunes as digital distribution hub.
Shows will be available for purchase the night after they air on TV, and users will be able to buy individual episodes or season packages. Prices will vary, depending on whether a user purchases a single episode or a season package. Downloads can be viewed on a PC or portable device.
Fox companies and affiliate stations will share advertising and pay-per-view revenue under the deal.
Users on the Fox.com Web site will enter their zip code and be directed to their local affiliate for viewing.
It will be interesting to see if this individual method of distribution fares versus using Apple's iTunes as digital distribution hub.
Labels: download, online distribution, online video
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