The Blog for Video 2.0
Friday, July 6, 2007
Universal confirms changes to iTunes deal
Universal Music Group will not renew its long-term licensing agreement with Apple iTunes, instead moving to an 'at-will' model.
It's the end of tough negotiations between the two firms. The previous three-year deal between them expired last year, and a temporary one-year agreement was reached.
Stakes are high: while Universal is the label behind one-in-three records released worldwide, Apple's iTunes service has become the thrid-biggest music retailer in the U.S.
It is thought that Universal wants to be able to offer some music by some bands exclusively through other online music services in its attempt to reduce Apple's control of the online business.
This could mean that music from key artists may not be made available through Apple's service.
It's the end of tough negotiations between the two firms. The previous three-year deal between them expired last year, and a temporary one-year agreement was reached.
Stakes are high: while Universal is the label behind one-in-three records released worldwide, Apple's iTunes service has become the thrid-biggest music retailer in the U.S.
It is thought that Universal wants to be able to offer some music by some bands exclusively through other online music services in its attempt to reduce Apple's control of the online business.
This could mean that music from key artists may not be made available through Apple's service.
Labels: iTunes, music downloads, online music, Universal
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